http://www.forbes.com/entrepreneurs/entresales/2007/09/11/dell-att-sony-ent-sales-cx_ll_0911marketing.html
Make the same product, but sell it to a new audience. Like now companies are making the products, that the small business can use, which means the companies now can make more money and the small businesses can use the product.
They can do this as long as the companies arent making any false claims.
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