Current Event-Whats in a Small Business Label

http://www.forbes.com/entrepreneurs/entresales/2007/09/11/dell-att-sony-ent-sales-cx_ll_0911marketing.html

Make the same product, but sell it to a new audience. Like now companies are making the products, that the small business can use, which means the companies now can make more money and the small businesses can use the product.
They can do this as long as the companies arent making any false claims.

Current Event for 9/14/07

http://www.forbes.com/entrepreneurs/entresales/2007/06/27/news-corp-procter-ent-sales-cx_ll_0627pricing.html


The Six-Step Guide to Pricing Your Product

BY: Lisa LoMatta





She was basically telling you how to come up with a good price for your product, how to get it our there, and how to find out what the people want, and she named it in six steps. At first she was telling how you can brand it, like a genric brand would be cheaper, or a brand that offers more things would look more apealing, and you could charge more. Then the second step was the qualitative research. And she went on like that basically breaking down all the things you need to come up with a good price,and marketing strategy.

Camille Winbush

http://www.blackenterprise.com/Pageopen.asp?source=/archive2004/10/1004-43.htm

TEENPRENEUR AWARD CAMILLE WINBUSHCamille Winbush turned her appetite for a sweet-flavored frozen treat into a profitable business that has earned her the BE Teenpreneur Award. This award identifies entrepreneurs under the age of 18 who are role models and are committed to advancing the rich tradition of black business achievement. With plans to open another ice cream shop, it is clear that Winbush is not taking her prosperity as a sign to slow down.The 14-year-old co-star of The Bernie Mac Show decided to open Baked Ice, a Pasadena, California-based ice cream shop over a year ago. "I wanted to try something new that no other kid that I know of has done before. Usually they'll start something with fashion, but ice cream was different." Winbush used the money generated from her career as a professional actress to start Baked Ice. Baked Ice provides 16 different ice cream flavors amid smooth jazz and occasional poetry readings. In addition to being a budding actress, Winbush is a hands-on businesswoman. She was directly involved with finding the location of her business, determining its hours of operation, and creating recipes. In 2003, Baked Ice grossed $120,000, which is $30,000 more than she anticipated. Winbush's company is destined to grow as she garners patrons by way of ice cream socials and various promotional events. Winbush wants to attend college to study archeology or forensic science. The country may be amazed by Winbush's business sense; however, she is not surprised about her insight. Winbush says, "It's just in my blood to have that entrepreneurial spirit."

Start your own (ad)venture

This article was about how people got a head start and started their business while they young. It was also talking about how most of their ideas were what they thought their peers needed, and what they were interested in. One of the big examples was the boys who invented Google. They created it because they wanted a new way to surf the internet and search for things, so while they were in their Standford Dorm they created the the system back rub and changed it too google in 1998. Now they are billionaires. It was just giving a whole bunch of examples like that telling about how they came up with ideas and got things started, and what some are doing now to get their business or idea launched.

Current Event

http://www.forbes.com/entrepreneurs/entresales/2007/07/11/real-estate-hearst-ent-manage-cx_bn_0711fundrealestate_land.html

The article was basically saying that running a real estate brokerage isn't easy. It was saying that you need to know the fundamentals, what permits you need, what kind of technology you need, and stuff like that. It also mentioned this man named Stephen Shapiro who is very successful and has the commission of the sale of the Hearst Mansion in Beverly Hills, and their asking price is 165 million. Its also telling you if you're interested, then you need to look on Forbes, because they're breaking down what you need and the steps you have to go through.

Current Event:Make the clothes,outsource the retailing

http://www.forbes.com/entrepreneurs/entresales/2007/07/17/apple-cisco-infosys-ent-manage-cx_cs_0717vineyard.html

My article is about these brothers names Shep and Ian Murray who created the cothing line,Vineyard Vines. There problem was, that the stores where just selling diffrent items of there clothes, but there was no place for you to go to get, the whole line of there clothes. So at first they wanted a store owner to open up like a small little shop of just there clothes, but the owner laughed at the idea. So they opened up stores in diffrent locations,and instead of running it themselves, they hired other people to do it. They still picked what goods were put in the store, and what they used to decorate the store. So when that first store did very well, they opened up another one, and another one. Now they have about 5 stores. This has tripled there revenue since 2004 to 37million.

Conversations w/ a teen entrepenuer

The article was about this boy named Ben Cathers who is a young entrepenuer. He started this Web marketing, and advertising business when he was 12. He is now 19. They basically interviewed him askin him his opinion, how he did it, what they need to do, and stuff like that. He gave alot of good tips that somebody who is young just starting a business should know. Like when he was talking about how you should know your customers and, what they want. He also said that is was easy goin after customers that was his own age because he knows what they want and all that,and that was an advantage. He also started a radio show too. They was also talking about a way to do market research. Like he said you should use the internet, like google for example because its free. It was a good article.